And in these days, of course, technology allows companies to make gestures on a global level, while still recognising the contribution of each individual. I'm impressed with the 'Big Thank You' event that Delta ran over the weekend - a 50 hour Facebook Live Marathon to thank each of its 80,000 employees, whose names were read out by a cast of celebrities, along with stories and entertainment for the course of the weekend.
This is the second year that Delta has said 'Thank You' on an epic scale. Last year they got themselves into the Guinness World Records with a 50 foot tall Thank You card - see above.
I guess you could argue that the money spent on these events could go straight into the pay packets instead. But I'm not sure anyone would notice, let alone remember for years to come.
And a couple of dollars extra in the pay packet is unlikely to get you into the Fortune Top 100 Companies to work for.
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2 comments:
Hello Sue, I’m sure the gesture was appreciated, and I assume it generated a lot of publicity so what’s not to like.
It sounds as if it was all well thought-through, which makes it so much more genuine than just throwing money at a big TV ad or something.
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